Author Archives: Guntram Bechtold

Die großen Industrie Design Herausforderungen

Die großen Industrie Design Herausforderungen Themen und Aufgaben im Industrie Design für unsere Generation Mit Gropius startete der internationale Trend zur systamtischen Formgestaltung. Bekannt wur de die Dienstleistung unter dem Namen Produktdesign. Aber auch Industrie Design (engl: Industrial Design) genannt, … Continue reading →

Configuration Strategies in Mass Customization

There are potential interface problems in designing or building products. One major problem is the limitations of the human information processing system including the working memory. This makes it difficult to specify or build products with more than 10 items … Continue reading →

Challenges of Business Adminsitration in Mass Customization

Determining the optimum number and location of factories and distribution centers is a complex decision. It requires balancing such factors as response time to a customer’s order, the marketing value of maintaining a local manufacturing presence, local-content rules, duties, transportation … Continue reading →

3 Axioms on Mass Customization

I”ve found these intersting Axioms on MC in an HP Article called: Mass Customization at Hewlett-Packard: The Power of Postponement 1. A product should be designed so it consists of independent modules that can be assembled into different forms of … Continue reading →

Create-a-mattress, RepublicBike and DNA11.com – Customized Designs

Benefits of Mass Customization items cost more than mass-produced counterparts still generally less expensive than luxury goods, minimal start-up costs (Rob Adler, Babson College) In most cases, custom businesses can operate exclusively online leasing or buying a brick-and-mortar We don’t … Continue reading →

Mass Customization Facts on Chocolate

In the Mass Customization Business of Chocolate, the two well known players are chocri, now a clone started under the brand of chocomize. Interesting Learnings: Create My Chocolate and Chocomize are two websites dedicated to the pursuit of bespoke chocolate … Continue reading →

Executive Summary on Ron Arad Interview

Executive Summary on Ron Arad Interview: I will not design weapons. Technology will replace some aspects of work and give us time to do other things. There is a lot of stuff that we don’t even think about if you … Continue reading →

Inspring Video on Typography

Stick to basic Tools Use working Colorschemes Use Quality fonts free youself from Design guidelines Inspring Video on Typography